How might we help families and friends share their passion and enthusiasm for movies and series that they love?
Adobe Creative Jam is an event where teams compete in a tournament that puts their creative skills to the test using Adobe Creative Cloud apps. For this challenge we were tasked to design a third-party desktop web site or app where the community could celebrate shared stories together through communal and authentic experiences.
The Covid-19 lockdowns have pushed millions of people to go online for entertainment, increasing online traffic for video streaming websites to up 12% and internet usage to up 70%. Many who enjoyed going out for movie nights with friends were quickly forced to abandon these activities due to social distancing. For this reason, it was necessary to create an online alternative that would allow film lovers to enjoy movies and series in company. In addition to this feature, we asked ourselves how could we create a better experience that would not only allow the user to enjoy online content with friends and family, but to also to share and engage with a whole community.
Many of us have started to use the widely popular Netflix Party which allows you to watch content with friends. However, we wanted to expand on this idea and create a website that allows users to join world wide parties and share their passion for cinema, acting as an online forum where users can actively share their perspectives or thoughts on the content they watch.
➊ I can watch privately with my group of friends or family.
➋ I can join world wide watch parties
➌ I can live chat while watching a film.
➍ I can highlight and make notes of favorite lines, chapters & characters.
➎ I can join pre-screening and post-screening discussions
➏ I can schedule watch parties
➐ I can share with my family and friends a list of content that interests me.
Reel is a social streaming website that serves as a space for users to share their thoughts on specific topics in cinema and television. Users are able to create personalized screenings and stream content with family, friends or people from around the world, using their streaming website of their choice.
Reel utilizes a clean and minimal style with a dark theme & bold contrasting colours. These colours take inspiration from the classic feel of cinema, that possess blue and red in their main color palette.
